This piece from Smart Money asks an interesting question: Is a book the new business card? It's a question that's addressed to entrepreneurs in the article (which they answer "yes" -- that you can get a jump on your competitors by writing a book), but I want to approach it from a career standpoint. Will writing a book help you advance your career?
IMO, the answer is "maybe." It depends on the career (business professionals, medical personnel, tradesmen (plumbers, electricians, etc.), professors to name a few) can likely enhance their profile by writing a book. For others (manual laborers, unskilled workers, etc.), not so much. But if you're in the right field, writing a book can benefit your career in many ways including:
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It will help you crystallize your thoughts. Probably the best benefit from writing a book isn't for the reader, it's for the writer. He gets to determine what's really important to him, outline his philosophy, and work through all the issues he's probably been grappling with for years. It can help him determine what's important and what's not and direct focus on the key factors that will bring him success. If the book writing process does nothing more than this, it's a great success.
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It can establish you as an expert (or more of an expert) in your field. I haven't written a book in my field yet, but I did used to write articles for several trade magazines in my industry and I can tell you that by doing so my expertise, credibility, and stature in the industry grew tremendously. In fact, writing those pieces was key to me receiving an industry-wide award one year. People put a significant amount of weight on the written word, and if you can write anything that makes sense in your field, your credibility WILL grow.
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It can help you find a job. You could hand a book to a potential employer (assuming it's good, of course), and it's likely he'll be impressed. And if this doesn't suit you, you could list it on your resume as a professional accomplishment. Not too many people have written a book and it's something that will certainly make you stand out (in a positive way) during a job search.
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It can help you develop a side income. One of my suggestions for making more money is to use your current job skills to make money -- by freelancing at night or by teaching those skills to others. Having a book will be a marketing tool that can help you achieve both. Again, it helps establish credibility and can get you work (as a consultant) or a job (as a teacher.) In addition, you can sell the book to clients (for their staff -- at a discount) or to students (as a textbook) and make even more money.
There are some other benefits to writing a book, but these are the main ones to me.
Anyone out there ever written a book for career purposes? What happened? Or do you think this idea is worthless? Let me know your thoughts below.



What is Money?
Here's a long but interesting comment that a reader recently left on my post titled Money is a Tool. I felt it was worth sharing with everyone since it's likely to spark some discussion:
What is money? With all the literal and varied interpretations of what is money all about, let me point my views about it.
Money is just a medium of exchange. You need money to transact business and exchange from the goods or services you want to buy or have.
Money is just a medium for barter. To facilitate the transaction of business or trade you use money. Bartering as a means of transacting business is slow, obsolete and burdensome.
Money is a certificate to pay the settlement of debt. Money is the universal symbol to pay debts, moral damages, even heal personal wounds and to erase wrongs committed by others.
Money is an employee. Yes, money to some is regarded as employees since it can work for you to create more money. When in reality sometimes money is better than an employee because it does not create labor unrest and does not provide personal problems.
Money is just like manure. Money is just like manure, you stuck it in one place it smells, you spread it, it prospers and turns to be just like a fertilizer to grow more plants.
Money is just like a friend. Money is just like your friend, spend it and it is like discarding your friend. Saving money is like keeping your friends. The more you save it, the more friends you will have.
Money is an instrument to spend it and acquire goods or services. In its basic sense, the only purpose of money is to spend it and to acquire the service you want to have in your life.
Money is the oil that makes life run smoothly. With all the wrong notions of money, money can make our life run smoothly. It can pay our bills, food, vacations, education and luxuries in life.
Money is just for enjoyment. Money according to some pragmatist was only invented with the sole purpose to enjoy it, nothing more nothing less.
Money is a storage of wealth. Money could be saved for greater benefits it will provide in the future. It is a mode of delaying instant gratification for future long lasting and prosperous future gratifications.
Money is just like a hall mark card. Money that we part is merely just like a card with beautiful writings and dedications in it with the exchange of something else - stuffs, services rendered and luxurious goods for the rich to acquire.
Money is just an energy. Yes, money is just an energy that is why it is called the currency and since everything in this earth and the entire universe and galaxy is made up of ever changing wave of energy. Concentrate upon it and it surfaces, neglect it, it turns into waves of energy again.
Money is just a dirty peace of paper with the pictures of long dead persons. For the common Tao, money is just a piece of paper with some pictures and inscriptions upon it which is in itself in essence also correct.
Money is just like your leg or arm, use it or lose it. Money is just like your legs or arms if you do not use it then it becomes useless.
Money is like the earrings and jewels that rich men give to their wives. Money is precious, they are like the diamond earrings that the rich give to their wives that is why it is very costly.
Money is neutral. Money is neither good nor bad, it stays neutral. It can be good when it serves as utility and useful purpose and bad when use for evil designs.
Money is wealth when used for utility purposes. When money is used for public service and for the betterment of the nation it becomes wealth.
Money is God in action. Money use for tithing and returning it back to God is the recognition that everything belongs to Him. We are merely the stewards of God's money and His creations.
Money is the extension of your own self. Money is the reflection of who you are. If you are charitable when you have only few of it then that will be your nature when you have plenty of it. If you can manage money with very few of it then your can be entrusted with plenty or perhaps millions of it.
Money is power. He who has the money is powerful. Money answers everything. Money speaks. He who has the gold rules. Money makes the world go round.
Money is not real, it is the representation of something else. Money in itself is just a plain piece of paper. It is the people who place meaning into it that makes it valuable.
Money is receipt and receipt is money. You must print receipt to acknowledge the receipt of money and goods or services you have delivered. Ancient times acknowledges the deposit of gold and silver by issuing receipt which can be loaned for more gold which is the symbol of business transaction.
Money is commodity. If you have commodity you can sell it in the market for money. If you have money you can buy commodity or services.
Money is just a servant. The more money you have, the more it can serve you, other people, the community and the world that we live in.
Money is a tyrant master. Money can be a tyrant master if you are indebted with so many debts and obligations. You become the slave of money if you borrow money you cannot afford to pay because you will be burdened with financial obligations to pay together with the surcharges.
Money is a tool. Money is just a tool to acquire goods and services. It is neutral, not good not bad. It is just a tool for you to acquire economic goods without which life's activities can be drudgery.
" MONEY SWORE AN OATH THAT NO ONE WHO DID NOT LOVE MONEY SHOULD HAVE HER." OLD IRISH PROVERB
Posted on July 10, 2009 at 02:45 PM in Comments | Permalink | Comments (4)