Step 22 to getting to 100,000 visitors and beyond: Trade links/posts with blogs outside your topic area.
Once you've networked with the blogs covering your topic, you'll want to do the same with blogs outside your area of expertise. It's likely that you have found some blogs that you like that don't deal with your subject area -- and maybe even corresponded with them a bit. Ask them to trade links or be willing to trade "introductions", posts you each write to your readers that introduces the new blog to your readers. It's a great way to expose your blog to new people, many of whom will become regular readers (assuming you're following the other tips in this series).
I did this last summer with a site called Business Opportunities. It's a blog that's somewhat related to personal finance (in that it talks about starting your own business and earning more money), but not so close that we have the exact same audience. I read the blog and enjoy it, so I contacted them to ask about trading links/posts. This made sense for them as well since they were readers of FMF, so we each added links to our sidebars for the other. I later introduced my readers to Business Opportunities (and have done so a few times since -- it's a great site) and he later did the same for me when I hosted the Carnival of Personal Finance.
Start making your list of potential partners today. Read their blog, study it, and consider if you think your readers will like knowing about it. If so, contact the blogger and propose the mutually beneficial idea discussed above. Done properly, it's a win for everyone: you, them, and the readers of both blogs.
Click here to read part 1 of this series.
Free Money Finance recommends Emigrant Direct and You Need A Budget.
Thanks for the series. Any updated info since March '06 step 22?
Posted by: Nikki Kayser | December 26, 2007 at 10:50 PM
Nikki --
Yeah, I need to update the information. The basics are all still correct, though. Do them and you'll be well on your way to success.
Posted by: FMF | December 27, 2007 at 08:51 AM
Wow - so much to do and so little time... it must have taken you quite a while to compile all of this info! Thanks again...
Posted by: Patrick Bateman | October 25, 2008 at 05:55 PM
Wow there was a lot of information, thanks FMF!
Posted by: Ray | April 07, 2009 at 04:16 PM
Great advice. I just read through the whole series and feel like I have a much better handle on how to start up my blog.
Thanks very much.
Posted by: Ted | September 21, 2010 at 10:13 AM
Great advice. I just read through the whole series and feel like I have a much better handle on how to start up my blog.
Thanks very much.
Posted by: Ted | September 21, 2010 at 10:13 AM
Thank you so much for this...I actually read the entire series. Some of the things you've listed I have already started doing and others I had no idea about. Thanks again!
Posted by: Angela | February 25, 2013 at 03:35 AM